Why is personalisation important to consumers?
Would pay more for
More loyal to a
Working in partnership with industry leading brands we work to disrupt the beauty market with technologies that deliver best in class, innovative and personalised beauty experiences.
Our personalisation products include The Alchemist, a device which allows consumers to create cosmetics personalised to their skin tone and type. TRIGENEX also offer ShadePro an online tool that allows customers to identify the products that best match their tone and type.
The Alchemist offers your customers personalised formulations of their favourite cosmetic brands, identifying their unique needs through a quick, enjoyable, no fuss process in your favourite store.
Our simple yet sophisticated device and AI algorithms analyse their skin to identify their individual tone and type and then produce the products to best suit their in only a few minutes.
What are people saying?
“I think the match is perfect. It’s better than any foundation I’ve had in the past”
“It’s literally like my skin, but so much nicer.”
“It’s amazing. I can’t believe it. I can’t believe that that works.”
It’s tailor-made for you, so it seems fresh and brand new.
“From a personal point of view and a make-up artist point of view, I feel it’s been one of the best products that I’ve ever used…….I can’t wait for this to actually move forward because I just think it’s absolutely amazing, and I definitely recommend it.”
“Great colour match, great coverage and great finish. Take my money now!”
“I don’t wear foundation because it never looks natural and looks like the wrong colour…..but I would buy this” International Retailer.”
“it’s just like build a bear but for adults.”
Shade Pro helps improve your conversion and retention rates by making product recommendations to your customers based on their exact skin tone.
An integrated and customisable API and scanner that uses AI to help your customers search your entire range quickly and accurately, to find their truly perfect match online or instore.